One of the most interesting booths at NAM 2016 was AlertTheGlobe.com, a global platform launched by an entrepreneur from Laguna Beach with advice from a powerful panel of artists. Like many other efforts to find a new business model for music because the current one is not working for anyone, it seeks to use the internet to create new opportunities for bands and artists. With a global network of video teams, participating venues and a community-building platforms, it enables bands to find one another, perform, get videos produced, and extend their reach.
On hand at NAMM 2016 were the founder and several of the advisors who helped put it together including Herbie Hancock guitarist Bunny Brunnel, Kaylene Peoples, rock photographer Rob Shanahan, Stevie Nicks guitarist Waddy Wachtel. With a strong operations team and international Ambassadors, AlertTheGlobe.com has grown from an idea in 2011 to a platform bands can use to expand their audiences and horizons.
Artists can log onto AlerTheGlobe.com, fill out a profile and get started. You never know who you will meet and or where you will go.